As real-world data continues to inform payer and provider decision-making, we’ve been looking hard at how our pharma and medtech clients can make use of this evidence to improve customer engagement.
This guide collates the key considerations we found in our work with clients seeking to leverage RWD, with information on how to integrate large datasets into digital tools and practical advice on how to overcome some of the common obstacles.
Some of the key takeaways for rapidly introducing relevant RWD into your digital tools are:
- Design-in RWD facilities from the start.
- Disseminate data quickly.
- Identify key data sources early.
- Stay compliant.
Get the full Essentials Guide
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